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Informa Economics

The Brazilian Meat and Livestock Sector
Multi-Client Study

4th Edition ~ 2015



Background and Study Objective


This will be the 4th edition of the Brazilian Meat & Livestock Report. The report is currently under development and will be delivered to clients in mid-July 2015.

The Brazilian meat sector is classified as one of the most dynamic in the world. Currently, Brazil is the 2nd largest meat producer in the world and number one in international trade. Similar to the past three reports, this effort will also give considerable attention to the supply side of each of the three livestock activities. Data and information will be provided regarding characterization of farmers and ranchers, their management practices as well as their production costs. Aside from a detailed analysis of each meat chain, information will be provided on the prospects for traceability of the three main segments of meat in Brazil.

Poultry Meat

While Brazil has a reputation for beef production, poultry exports now lead in meat protein exports. The competitive edge lies in the relatively low production costs of important raw materials - corn and soybean meal - and the well-developed integrated farming systems in place. Furthermore, the population consumes a large portion - some 70% - of poultry meats, a critical factor when equating global crises as seen in 2008 and 2009. Nurturing this meat demand on the domestic side is the fact that Brazil's disposable income level has been increasing, and consequently, has shown strong signs of the growing meat protein demand. On the industry side, consolidation has been the prime word. Sadia and Perdigao - the leading players in the poultry industry - have merged into BR Foods and, other non-traditional players - JBS and Marfrig - have been taking stakes in the sector. With this in mind, the report will also cover the implications of industry concentration on the supply side of the chain. The situation of second tier players will also be addressed in this effort.


At the industry level, a consolidation process has taken place in the last four years. Four years ago, 25 % of the beef slaughter was in the hands of three companies. This figure now stands at over 1/3 for just three companies - JBS, Marfrig and Minerva. Most importantly, the leading players - JBS and Marfrig - have taken their operations overseas and both companies have considerable stakes in the beef (and poultry) markets on a global basis. On the domestic front, the last few years has been characterized by a number of companies going out of business or entering chapter 11.These trends - both at the industry and at the livestock level - will be described and analyzed in this report. In considering the supply of live animals and the need to improve commercial relationships with industry, case examples will be given which will indicate the increasing or decreasing level of integration in the beef chain and the gradually growing importance of feedlot operations.

Pork Meat

Different from the beef and poultry meat segments, Brazilian pork consumption has been rather static over the past 10 years. As a result, most of the leading players - BR Foods, JBS and Marfrig - are concentrating efforts on processed products for the domestic market and special cuts for the export market. Exports out of Brazil improved at the end of 2014 due to a Russian embargo on pork imports from the USA and the reopening of the South African market. With the high prices for beef in the local market, in late 2014 and early 2015, the local market has shown solid signs of recovery.

Meat Availability Forecast

As was done in the last edition of this report, an update of the domestic supply and demand for meats will be estimated to give the reader a better idea of potential meat exports. This forecast will be for a 10-year period and will give importance to the main drivers for production, export and imports. The forecast will include a gap analysis from the previous report and qualify any major changes.

Study Methodology

The report will be based on Informa Economics FNP's vast information database on the livestock and meat segment. The report will heavily rely on extensive desk research by the study team as well as in-depth interviews with specialists in each of the meat chains.

Report Content:

The report will be completed in mid-July 2015 and will be delivered to clients in mid-July 2015. Similar to past reports, the effort will cover the entire value chain, from farmer/rancher to final consumers in Brazil and export markets. Aside from a detailed analysis of the three meat segments, company profiles of the major industry players will be included. Data in the report will cover full-year 2014.


The entire prospectus and enrollment form




To enroll in this study, please choose from the following:


Complete Study with all Sections
US$ 5,000

Beef Section

US$ 2,300

Pork Section

US$ 2,300

Poultry and Pork

US$ 4,400





To obtain additional information or to enroll in this multi-client study, please contact:


Mr. Tom Scott

Informa Economics
775 Ridge Lake Blvd., Suite 400
Memphis, TN 38120
Phone: 901.766.4586
Fax: 901.766.8158

Mr. Richard Brostowicz
Informa Economics FNP, Brazil
Rua Bela Cintra, 967 11. Floor 01415-000
São Paulo SP Brazil
Phone: + 55 11 4504-1414
Fax: + 55 11 4504-1411



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